Erin's Blog

Here is the (sweaty, tired) face of someone who has finalized the edits for her second book, Social media detox for mums. I’ve still got typesetting, legal, promotions, recording for Audible and a million other things to finalise, but I’ll have a cover reveal with a release date soon. Weirdly, this isn’t what I wanted. It’s […]

Six months since quitting social media: insights Can you believe it’s 6 months since I quit social media? Here’s a few quick insights and an update on what I’m up to. Ant to listen instead? You can do that HERE  Overall, most people have been intrigued and inspired by my decision to quit. I’ve gained […]

When you think you don’t know what you’re doing (with your business, with your kids or anything else) I want you to remember “Who Jackie?” If you’re not familiar this phrase, allow me to indoctrinate you into one of my favourite pop culture references. Prefer to listen? Episode 09 of my new Mum As You Are podcast […]

First up, if you’d rather listen to this one? Episode 4 of my new podcast is less than 10 minutes.I was never allowed to watch the Simpsons as a kid. When I was 10 or so we got a new fridge (a Simpson) I drew a picture of the Simpsons family as fridges (hilarious) and proudly […]

Last weekend our family indulged in one of our lockdown rituals – a therapeutic burn off. Fallen leaves, dead branches get tidied up with a  bonfire and then we toast marshmallows. We’d run out of bread for sandwiches for lunch, so I created some novelty by making Quesadillas instead. When my 3 year old was trying […]

This week I thought I’d give you a peak into what marketing looks like for me without social media. When More Than a Healthy Baby came out last December there was no launch. No in person events, and I’ve yet to see a copy in an actual bookstore. We were primarily focussed on social media marketing, and I […]

Halfway through this detox/pause or whatever we are calling it. Time to check in. This email is a little longer…grab a cuppa So I re-took the DASS – a screening tool that asks you about symptoms of Depression, Anxiety and Stress in the last 7 days. It’s not a complete diagnostic assessment tool, yes administering […]

I’m at the two week mark of my social media pause. Surprisingly I really don’t miss social media all that much, but I’ve been a bit ‘twitchy’ this past week.As I delve further into the book I’m reading on Digital Minimalism by Cal Newport I’m noticing a few rookie mistakes I’ve made about this process. I’ve been […]

I’m one week into my social media pause. Here’s some of my insights about how I’m feeling and the HUGE results I’ve seen in my business and finances so far: Last Friday, something seriously freaky happened. I woke up feeling some acceptance and a tiny bit of trust. Alright universe I’ll trust you. That this […]