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The place where you can find my thoughts on making global change in the world and entrepreneurship as a therapist. If you're looking for a tree change from your 1:1 client work, this is the place for inspo, support and validation.
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doctor erin

A few weeks ago, when of my favourite authors Gretchen Rubin shared the concept of ‘Halfway Day’. What I found interesting was the chance to sit down and say to ourselves, “ok, it’s halfway through the year. What’s not working for me?” Some things not working for me: Scrambling to get to my desk and sit […]
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I’ll admit that I still don’t know how to find balance in running a business when it’s school holidays. I figure other people struggle with that too, so I wanted to add something to the conversation. Something other than: “get up earlier!”, “work when your kids nap” or “just get someone to watch the baby”. None […]
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Note this is my opinion and my experience, and what I think will 100% contradict other advice you read or have received – that’s the point of this blog! We need to normalize the contradictions. I simply don’t think there’s one way or a proven formula that will work for everyone. Think about the health […]
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If you were a fly on the wall in my mentoring sessions, chances are you’d over hear many conversations like this: [student] So…I want to develop a course that helps couples prepare for birth. To teach people all the things they REALLY need to know about birth and postpartum. [me] Amazing. But what’s the ‘grab’? […]
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Four years ago I never could have dreamed that I knew enough to teach other people how to make and sell online courses. Four years ago, today I was just an exhausted mum with a good idea that I simply couldn’t wait to create. I sat down in a cleared corner of my office, drank half a […]
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I’m starting with the whimsy this week:The other day my daughter’s kindergarten teacher said to me “we all loved your banana”“err…excuse me…?”I totally forgot I drew a silly face on her banana. A gesture that took me 20 seconds apparently caused great delight in the kinder class and everyone got excited about eating their fruit.“It’s […]
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I come to you this week freshly raw from the experience that is taking two young children to the supermarket. I know that plenty of other people partake in this activity every single day. For me, I avoid it like the plague and get my groceries delivered because it’s just not my zone of […]
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I’ve spent the past week trying to get a new veggie garden in. I’d love to show you a finished product, but it’s one of those projects that has its own time frame. When we moved into our house six years ago, I noticed the existing veggie patch was positioned in possibly the worst […]
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It’s that time of year again. A month until ‘Bowe week’ – the crazy week in my family where we ended up with our wedding anniversary, plus the two kids’ birthdays all falling within the same 7 days. No, I didn’t plan it that way! My oldest daughter’s birthday is a month before Christmas, and […]
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You know how sometimes you will have a moment of doubt and then a message appears at the perfect time? Confirmation that you ARE in fact on the right path? I had a moment of real doubt this week. Doubt about whether I’m doing the ‘right thing’ by sending out a weekly email that is […]
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Something I hear so often from women is that they wonder if maybe they “can’t” be neurodivergent because they did well at school, are intelligent, high-achieving and outwardly really successful. When you have early experiences of being second-guessed by others, it can leave you in this conundrum – you trust your intuition yet you doubt […]
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When women come to me for ADHD or autism assessment, they often start with a disclaimer: “But I’ve always managed. I got through school. I keep the house running. I can do the things.” And they’re right. Most of the time, you can do the things. That’s not the point. The better question is: at […]
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How to Prepare for an ADHD or Autism Assessment (and Care for Yourself After) If you’re waiting for an ADHD and/or autism assessment, it’s completely expected be feeling anxious. Many of my clients also feel they are caught in a loop of self-doubt and over thinking. Floating between trusting your instincts and all the research […]
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Podcasting can be a wild ride! I’ve run 3 of my own now. Each time it is a beautiful dance between imperfection and passion. And it’s not just about hitting record and hoping for the best. It’s about finding your voice in a world that often tells you to stay quiet. Nobody understands this better […]
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If you have an online business, then you’ve likely had those moments on the kitchen floor, crying into a tub of ice cream, wondering why your course isn’t making the six-figure splash you expected. When I first experienced this back in 2020 with my first online course, birth trauma training for birthworkers, the person who […]
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Starting a business is no small feat, especially when you’re balancing the demands of motherhood. This is an experience I’ve come to understand intimately, and it’s something my latest guest on the podcast, Dr Sophie Brock, knows all too well. A motherhood studies sociologist by training, Dr Sophie Brock has charted her own path in […]
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On the Air
Mum as You are is my bite sized, unfancy and unplanned podcast. In weekly episodes of 15 minutes or less, I share a roadmap for finding your way back to self-compassion.
I help high-achieving women make sense of ADHD and Autism — replacing confusion with clarity and self-trust. Also known for my perinatal work and books.
Mum to small humans, dogs and chicken divas. Here for the quiet rebellion in mental health.
Not one for small talk, or small pasta portions
I help mission driven health providers overcome self-doubt, confidently share their expertise, and emerge as thought leaders. I'm a Mum (to tiny humans, dogs & chicken divas). I'm here for the mental health industry rebellion. And I brought good chocolate...
Life is too short for 'meh' marketing emails.
A writer at heart, I want you to feel seen, supported & entertained ;)
Your weekly antidote to self-doubt, overthinking & imposter fears
Inspiration to move through self-doubt & show up to make global impact Oh, & there's my flower farm & chickens!