Erin's Blog

Recently I was chatting to Dr Renee White from the Science of Motherhood. Renee mentioned how she’s a visual person and sees core moments in life as coloured orbs – much like in the movie Inside Out. As I was listening to our podcast episode yesterday, I had my own ‘ooh that’s a core memory […]

Who doesn’t love to have a sticky beak into what other people struggle with in business? One of my favourite things about coaching women through setting up a new perinatal business is that we can quickly catch sabotaging. When you’re on your own, you often miss or ignore all the little sneaky things that you’ll […]

Whenever I share what I’ve been reading and recommending, it’s always well received. For me, how I’m going with reading tends to align with how I’m feeling and where my energy is in general. Maybe you notice the same thing? I’ve said it before, but reading is hard work. It’s often romanticized as a passive or ‘easy’ […]

A reflection this week. It’s nothing new and shiny but I read it in a book about money mindset of all things. It’s from a poem by Marianne Williamson. Nelson Mandela quoted it in his 1994 spech. I’ve trimmed it a bit here: “Our deepest fear is not that we are inadequate. Our deepest fear […]

I wanted to begin this week sharing a brief piece of research that’s been burrowing into my brain ever since I read it –Between the ages of 8 and 14, girls’ confidence levels plummet by 30 percent. They become hesitant to try new things, and insist they aren’t ‘good’ at something if they don’t immediately excel at […]

A few weeks ago, when of my favourite authors Gretchen Rubin shared the concept of ‘Halfway Day’. What I found interesting was the chance to sit down and say to ourselves, “ok, it’s halfway through the year. What’s not working for me?” Some things not working for me: Scrambling to get to my desk and sit […]

I’ll admit that I still don’t know how to find balance in running a business when it’s school holidays. I figure other people struggle with that too, so I wanted to add something to the conversation.  Something other than: “get up earlier!”, “work when your kids nap” or “just get someone to watch the baby”. None […]

Note this is my opinion and my experience, and what I think will 100% contradict other advice you read or have received – that’s the point of this blog! We need to normalize the contradictions. I simply don’t think there’s one way or a proven formula that will work for everyone. Think about the health […]

If you were a fly on the wall in my mentoring sessions, chances are you’d over hear many conversations like this: [student] So…I want to develop a course that helps couples prepare for birth. To teach people all the things they REALLY need to know about birth and postpartum. [me] Amazing. But what’s the ‘grab’? […]