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The place where you can find my thoughts on making global change in the world and entrepreneurship as a therapist. If you're looking for a tree change from your 1:1 client work, this is the place for inspo, support and validation.
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doctor erin

Something I hear so often from women is that they wonder if maybe they “can’t” be neurodivergent because they did well at school, are intelligent, high-achieving and outwardly really successful. When you have early experiences of being second-guessed by others, it can leave you in this conundrum – you trust your intuition yet you doubt […]
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How often are you catching yourself in your own BS beliefs? This morning, I was looking for an old newsletter I’d written a few years ago on the topic of blocking beliefs. It began with: An old chestnut that’s been coming up in mentoring this week is the blocking belief that “I can’t create something […]
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We all have weird thoughts. Really, honestly, we all do. 90 percent of all new parents will have intrusive thoughts. They stem from the fact that we are biologically wired to scan for danger and keep our babies safe. Take a breath and some comfort in knowing you’re not alone if you’re only just learning […]
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Last week I shared a few thoughts about EMDR for birth trauma. Seeing as though this topic comes up a lot as well, I thought I’d cover birth debriefs this week. Is something I answer weekly emails about, and it’s covered in my birth trauma training for birth workers course, but I thought it might […]
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“When the alarm bell of the emotional brain keeps signaling that you are in danger, no amount of insight will silence it.” ― Bessel A. van der Kolk EMDR is the approach I like to use when it’s clear that trauma symptoms are persisting and someone is struggling to cope with intrusive thoughts, memories and bodily sensations from birth trauma. For […]
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“I don’t know why I didn’t fight back” “I don’t know why I just stood there and watched my partner held down” “I agreed to so much stuff I didn’t really agree to because they said “well, you don’t want to end up with a dead baby” “I wanted to say something. I knew what […]
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Firstly, if you’re visual and prefer to see the book covers I mention, or you want to listen while doing something else, you can find the corresponding posts on my podcast and YouTube channel. I’ve been feeling the call to share my books lately. Here’s a list of books that have helped me find peace, validation and a slow, […]
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This is the week I call Big Bowe week. Two kids’ birthdays and my wedding anniversary rolled into one. Even though I’m done with babies, I absolutely still use some of the techniques I learned and taught in Hypnobirthing. I used one of them just the other day when I was having my eyebrows microbladed. I thought […]
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Note this is my opinion and my experience, and what I think will 100% contradict other advice you read or have received – that’s the point of this blog! We need to normalize the contradictions. I simply don’t think there’s one way or a proven formula that will work for everyone. Think about the health […]
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If you were a fly on the wall in my mentoring sessions, chances are you’d over hear many conversations like this: [student] So…I want to develop a course that helps couples prepare for birth. To teach people all the things they REALLY need to know about birth and postpartum. [me] Amazing. But what’s the ‘grab’? […]
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First up, if you want to listen to this week’s thoughts, you can do that on the Mum As You Are podcast HEREI’ve recently had a few people ask me about visibility – how do you show up to be authentic without getting too personal? Without all the 1990s sleepover vibes where you just know that if […]
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Something I hear so often from women is that they wonder if maybe they “can’t” be neurodivergent because they did well at school, are intelligent, high-achieving and outwardly really successful. When you have early experiences of being second-guessed by others, it can leave you in this conundrum – you trust your intuition yet you doubt […]
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When women come to me for ADHD or autism assessment, they often start with a disclaimer: “But I’ve always managed. I got through school. I keep the house running. I can do the things.” And they’re right. Most of the time, you can do the things. That’s not the point. The better question is: at […]
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How to Prepare for an ADHD or Autism Assessment (and Care for Yourself After) If you’re waiting for an ADHD and/or autism assessment, it’s completely expected be feeling anxious. Many of my clients also feel they are caught in a loop of self-doubt and over thinking. Floating between trusting your instincts and all the research […]
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Podcasting can be a wild ride! I’ve run 3 of my own now. Each time it is a beautiful dance between imperfection and passion. And it’s not just about hitting record and hoping for the best. It’s about finding your voice in a world that often tells you to stay quiet. Nobody understands this better […]
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If you have an online business, then you’ve likely had those moments on the kitchen floor, crying into a tub of ice cream, wondering why your course isn’t making the six-figure splash you expected. When I first experienced this back in 2020 with my first online course, birth trauma training for birthworkers, the person who […]
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Starting a business is no small feat, especially when you’re balancing the demands of motherhood. This is an experience I’ve come to understand intimately, and it’s something my latest guest on the podcast, Dr Sophie Brock, knows all too well. A motherhood studies sociologist by training, Dr Sophie Brock has charted her own path in […]
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On the Air
Mum as You are is my bite sized, unfancy and unplanned podcast. In weekly episodes of 15 minutes or less, I share a roadmap for finding your way back to self-compassion.
I help high-achieving women make sense of ADHD and Autism — replacing confusion with clarity and self-trust. Also known for my perinatal work and books.
Mum to small humans, dogs and chicken divas. Here for the quiet rebellion in mental health.
Not one for small talk, or small pasta portions
I help mission driven health providers overcome self-doubt, confidently share their expertise, and emerge as thought leaders. I'm a Mum (to tiny humans, dogs & chicken divas). I'm here for the mental health industry rebellion. And I brought good chocolate...
Life is too short for 'meh' marketing emails.
A writer at heart, I want you to feel seen, supported & entertained ;)
Your weekly antidote to self-doubt, overthinking & imposter fears
Inspiration to move through self-doubt & show up to make global impact Oh, & there's my flower farm & chickens!