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Erin's Blog

The place where you can find my thoughts on metal health, motherhood and finding a tree change for your psychology or mental health business. 

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Dr Erin Bowe perinatal business coaching
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8 Newbie Perinatal Business Mistakes

Who doesn’t love to have a sticky beak into what other people struggle with in business? One of my favourite things about coaching women through setting up a new perinatal business is that we can quickly catch sabotaging. When you’re on your own, you often miss or ignore all the little sneaky things that you’ll […]

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I’m Erin.
Clinical Psychologist, Author, Business Mentor, Course Creator, Educator, Supervisor, Podcaster, Mum (to tiny humans, dogs & chicken divas). Slight Overachiever. 
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A few weeks ago, when of my favourite authors Gretchen Rubin shared the concept of ‘Halfway Day’. What I found interesting was the chance to sit down and say to ourselves, “ok, it’s halfway through the year. What’s not working for me?” Some things not working for me: Scrambling to get to my desk and sit […]

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create an online course erin bowe

Note this is my opinion and my experience, and what I think will 100% contradict other advice you read or have received – that’s the point of this blog! We need to normalize the contradictions. I simply don’t think there’s one way or a proven formula that will work for everyone. Think about the health […]

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If you were a fly on the wall in my mentoring sessions, chances are you’d over hear many conversations like this: [student] So…I want to develop a course that helps couples prepare for birth. To teach people all the things they REALLY need to know about birth and postpartum. [me] Amazing. But what’s the ‘grab’? […]

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learn to build an online course psychologist

Four years ago I never could have dreamed that I knew enough to teach other people how to make and sell online courses. Four years ago, today I was just an exhausted mum with a good idea that I simply couldn’t wait to create. I sat down in a cleared corner of my office, drank half a […]

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This past weekend I FINALLY got to meet up with my OG soulful strategy team. I think we talked are grazed for 5 hours straight. No one remembered to take a picture. Though I did take a picture of the platter I made. There’s a bit of Taurus/Virgo in my otherwise VERY Gemini chart somewhere […]

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I recently engaged the services of a lawyer (sorry to incite terror so early on, but it will dissipate soon, I promise!). Much to my surprise and delight it was actually kind of fun. My upcoming book, social media detox for mums is pretty heavy on pop culture references. Everything from Baby Shark, Patti Smith, […]

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A love letter to myself two years ago It was New Year’s Eve 2019. Also, my anniversary. I remember how frazzled I felt. I got a gold sparkly manicure only to pick it all off by the end of the day! After two years of working on a course with lots of delays, I was […]

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Dr Erin Bowe course creation

One of my family members is known for their quirky idioms. While arguably less poetic than “one swallow doesn’t make a summer”, one of my favourites is:“It’s hard to soar with the eagles when you’re working with turkeys”Keeping family and cultural traditions alive with storytelling is important to me. Most of my knowledge of ancestors […]

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This week I decided to spend some time going under the hood of my business and see where my traffic and sales actually come from. Have you taken the time to test what’s working in terms of the hours and money you put in versus what you’re getting back? My business has many moving parts […]

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Mum as You Are Podcast

Mum as You are is my bite sized, unfancy and unplanned podcast. In weekly episodes of 15 minutes or less, I share a roadmap for finding your way back to self-compassion. 

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I specialise in birth trauma and perinatal mental health. I also write books, create courses & provide clinical supervision & business mentoring.

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Gemini, INFJ, & 'Rebel' Tendency Type,  I break moulds (& wine glasses) often 

As a psychologist + entrepreneur, I’m the ultimate business coach & mentor. I use a compassion-focussed approach to inspire all the “I wonder” questions. Like, “am I actually having any fun with my business and mothering?”, and “do I really need to hustle & push so hard?"

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