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The place where you can find my thoughts on metal health, motherhood and finding a tree change for your psychology or mental health business. 

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Dr Erin Bowe perinatal business coaching
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8 Newbie Perinatal Business Mistakes

Who doesn’t love to have a sticky beak into what other people struggle with in business? One of my favourite things about coaching women through setting up a new perinatal business is that we can quickly catch sabotaging. When you’re on your own, you often miss or ignore all the little sneaky things that you’ll […]

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I’m Erin.
Clinical Psychologist, Author, Business Mentor, Course Creator, Educator, Supervisor, Podcaster, Mum (to tiny humans, dogs & chicken divas). Slight Overachiever. 
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Dr Erin Bowe November books

Whenever I share what I’ve been reading and recommending, it’s always well received. For me, how I’m going with reading tends to align with how I’m feeling and where my energy is in general. Maybe you notice the same thing? I’ve said it before, but reading is hard work. It’s often romanticized as a passive or ‘easy’ […]

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First up If you prefer to listen or watch, I’ve chatted about this topic on the podcast and YouTube channel. It’s been over 18 months since I quit social media. I’ve been reflecting on where I think social media use fits within discussions about perinatal mental health.  There’s a phrase that’s used in trauma therapy sometimes – “don’t ask […]

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Something that’s come up with remarkable regularity these past two weeks in mentoring sessions goes something like this: “I’m thinking of getting another certification in…” “Do you think I should I become a member of…” “If I add this modality then I’ll be able to help clients with….” To which I’ve been saying: “Ok, but […]

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Dr Erin Bowe psychologist

I’m starting with the whimsy this week:The other day my daughter’s kindergarten teacher said to me “we all loved your banana”“err…excuse me…?”I totally forgot I drew a silly face on her banana. A gesture that took me 20 seconds apparently caused great delight in the kinder class and everyone got excited about eating their fruit.“It’s […]

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Dr Erin Bowe psychologist

It’s that time of year again. A month until ‘Bowe week’ – the crazy week in my family where we ended up with our wedding anniversary, plus the two kids’ birthdays all falling within the same 7 days. No, I didn’t plan it that way! My oldest daughter’s birthday is a month before Christmas, and […]

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Dr Erin Bowe Psychologist

First up, if you want to listen to this week’s thoughts, you can do that on the Mum As You Are podcast HEREI’ve recently had a few people ask me about visibility – how do you show up to be authentic without getting too personal? Without all the 1990s sleepover vibes where you just know that if […]

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So I’m done with social media. Whether it’s for now or forever, I don’t know, but here’s what I’ve learned:A quick recap – I decided to ‘detox’ from social media for 8 weeks. Starting on International Women’s Day, through to Mother’s Day. My aim was to test the statement that I ‘need’ social media for […]

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I’m at the two week mark of my social media pause. Surprisingly I really don’t miss social media all that much, but I’ve been a bit ‘twitchy’ this past week.As I delve further into the book I’m reading on Digital Minimalism by Cal Newport I’m noticing a few rookie mistakes I’ve made about this process. I’ve been […]

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Dr Erin Bowe birth trauma

So if you’re on social media you may have seen (or not – damn algorithms!) that I’m currently on a break. It’s coming up to 4 years since I started social media for my business and it’s occurred to me that I’ve never actually reviewed it. Does it actually help my business grow? Does it improve […]

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Mum as You Are Podcast

Mum as You are is my bite sized, unfancy and unplanned podcast. In weekly episodes of 15 minutes or less, I share a roadmap for finding your way back to self-compassion. 

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I specialise in birth trauma and perinatal mental health. I also write books, create courses & provide clinical supervision & business mentoring.

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Gemini, INFJ, & 'Rebel' Tendency Type,  I break moulds (& wine glasses) often 

As a psychologist + entrepreneur, I’m the ultimate business coach & mentor. I use a compassion-focussed approach to inspire all the “I wonder” questions. Like, “am I actually having any fun with my business and mothering?”, and “do I really need to hustle & push so hard?"

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Weekly insights about visibility & confidence in business, mothering, mental health & a spot of whimsy.

 I love getting pen pals!  Slow down, breathe & delight in my random, whimisical stories.