welcome to
The place where you can find my thoughts on making global change in the world and entrepreneurship as a therapist. If you're looking for a tree change from your 1:1 client work, this is the place for inspo, support and validation.
Find flow, fun and joy
doctor erin
Starting a business is no small feat, especially when you’re balancing the demands of motherhood. This is an experience I’ve come to understand intimately, and it’s something my latest guest on the podcast, Dr Sophie Brock, knows all too well. A motherhood studies sociologist by training, Dr Sophie Brock has charted her own path in […]
read post
Who doesn’t love to have a sticky beak into what other people struggle with in business? One of my favourite things about coaching women through setting up a new perinatal business is that we can quickly catch sabotaging. When you’re on your own, you often miss or ignore all the little sneaky things that you’ll […]
Read More
Whenever I share what I’ve been reading and recommending, it’s always well received. For me, how I’m going with reading tends to align with how I’m feeling and where my energy is in general. Maybe you notice the same thing? I’ve said it before, but reading is hard work. It’s often romanticized as a passive or ‘easy’ […]
Read More
First up If you prefer to listen or watch, I’ve chatted about this topic on the podcast and YouTube channel. It’s been over 18 months since I quit social media. I’ve been reflecting on where I think social media use fits within discussions about perinatal mental health. There’s a phrase that’s used in trauma therapy sometimes – “don’t ask […]
Read More
Something that’s come up with remarkable regularity these past two weeks in mentoring sessions goes something like this: “I’m thinking of getting another certification in…” “Do you think I should I become a member of…” “If I add this modality then I’ll be able to help clients with….” To which I’ve been saying: “Ok, but […]
Read More
I’m starting with the whimsy this week:The other day my daughter’s kindergarten teacher said to me “we all loved your banana”“err…excuse me…?”I totally forgot I drew a silly face on her banana. A gesture that took me 20 seconds apparently caused great delight in the kinder class and everyone got excited about eating their fruit.“It’s […]
Read More
It’s that time of year again. A month until ‘Bowe week’ – the crazy week in my family where we ended up with our wedding anniversary, plus the two kids’ birthdays all falling within the same 7 days. No, I didn’t plan it that way! My oldest daughter’s birthday is a month before Christmas, and […]
Read More
First up, if you want to listen to this week’s thoughts, you can do that on the Mum As You Are podcast HEREI’ve recently had a few people ask me about visibility – how do you show up to be authentic without getting too personal? Without all the 1990s sleepover vibes where you just know that if […]
Read More
So I’m done with social media. Whether it’s for now or forever, I don’t know, but here’s what I’ve learned:A quick recap – I decided to ‘detox’ from social media for 8 weeks. Starting on International Women’s Day, through to Mother’s Day. My aim was to test the statement that I ‘need’ social media for […]
Read More
I’m at the two week mark of my social media pause. Surprisingly I really don’t miss social media all that much, but I’ve been a bit ‘twitchy’ this past week.As I delve further into the book I’m reading on Digital Minimalism by Cal Newport I’m noticing a few rookie mistakes I’ve made about this process. I’ve been […]
Read More
Podcasting can be a wild ride! I’ve run 3 of my own now. Each time it is a beautiful dance between imperfection and passion. And it’s not just about hitting record and hoping for the best. It’s about finding your voice in a world that often tells you to stay quiet. Nobody understands this better […]
READ THE POST
More from Around the Site
If you have an online business, then you’ve likely had those moments on the kitchen floor, crying into a tub of ice cream, wondering why your course isn’t making the six-figure splash you expected. When I first experienced this back in 2020 with my first online course, birth trauma training for birthworkers, the person who […]
READ THE POST
More from Around the Site
Starting a business is no small feat, especially when you’re balancing the demands of motherhood. This is an experience I’ve come to understand intimately, and it’s something my latest guest on the podcast, Dr Sophie Brock, knows all too well. A motherhood studies sociologist by training, Dr Sophie Brock has charted her own path in […]
READ THE POST
More from Around the Site
A lot of us reach a point in our careers when the need for change becomes undeniable. Caroline Burrows is someone who has gracefully navigated such a transition. I recently had the pleasure of chatting with her on the Mess Behind the Success podcast. She shared how she transformed her passion for trauma therapy into […]
READ THE POST
More from Around the Site
I have complained about those bear cards to my students for more than 10 years now. Yet did I come up with a better option? No Thankfully, my guest on the The Mess Behind the Success podcast this week has done just that! Adelle Sushames is a psychologist, creator, and AUDHDer who invented the spoon savers, spoon thieves and […]
READ THE POST
More from Around the Site
Ever stared at a blank page, an empty screen, or a big idea that feels too overwhelming to start? I have had days and days as an author where I’ve taken a day off paid work to write and the words just don’t come. Or days where I’ve been filming for courses or ads and […]
READ THE POST
More from Around the Site
On the Air
Mum as You are is my bite sized, unfancy and unplanned podcast. In weekly episodes of 15 minutes or less, I share a roadmap for finding your way back to self-compassion.
I specialise in birth trauma and perinatal mental health. I also write books, create courses & provide clinical supervision & business mentoring.
Gemini, INFJ, & 'Rebel' Tendency Type, I break moulds (& wine glasses) often
As a psychologist + entrepreneur, I’m the ultimate business coach & mentor. I use a compassion-focussed approach to inspire all the “I wonder” questions. Like, “am I actually having any fun with my business and mothering?”, and “do I really need to hustle & push so hard?"
Life is too short for 'meh' marketing emails.
A writer at heart, I want you to feel seen, supported & entertained ;)
Your weekly antidote to self-doubt, overthinking & imposter fears